What are some ideas I could pivot my business around?

So, you have your business and you would like to know what could be some aspects by which you could guide your business, to take great advantage of what you are already doing or to redirect them with the knowledge you already have. Here we give you some ideas.
¿Cuáles son algunas ideas con las cuales podría pivotear mi negocio?

This week's entries will be dedicated to detailing the points mentioned above in relation to the business areas, it can be a bit boring, but we want to clarify these points and then go into details on techniques for using the materials that we have posted on our social networks.

So, you have your business and you would like to know what could be some aspects by which you could guide your business, to take great advantage of what you are already doing or to redirect them with the knowledge you already have. Before mentioning these ideas, we want to clarify that they are our suggestions, there are millions of options and solutions that you can carry out.

Full Surface Customization : This may sound pretty simple since you know that any material can be customized with the techniques we've shown you. For example, you have the sublimation machine to customize mugs, you also have the flat one for t-shirts, mousepads, among others. But what we want to focus on is that you can personalize anything, you have from cards which you can give a metallic finish, this is known as " Foil ", you also have the option to personalize wood by "burning" it or making an engraving, this can be with " Laser ". " or other techniques, we also have Decoupage both in wood, metals, among others.

Image result for usb wood burning tool

Starting from this idea, you can offer the services in materials that the clients bring you, you can also offer the services and also sell the products and for an extra price offer the personalization service.

Personalized Gifts : This idea is based on the previous one, creating a line of products that personalize or give a touch to the products you already sell, I mean, you sell cookies with the names of people, now add a small wooden label that has the name of the person who is going to receive it and a message, then you have gone from a cookie to a more complex gift adding value to it, and you can add this to lots of other products.

Breakfasts, lunches : We love this idea because it is part of the trend of giving gifts that are breakfast or lunch trays, so that the product has even more value and your client can use it further, you can offer the option of adding products in the tray and personalize them, that is, you prepare breakfast and give your client the option of adding a glass with the initial of the person who is going to receive it.

Alliance : This idea may not sound so fabulous to some, but the truth is that it is an option to create our first client base and learn the tricks of the trade, that is, look for a person who already operates in a certain market and starting from the products and services that you can offer create an alliance, either by personalizing the products for an event, creating the design part, that is, inserting yourself in the process part with your services.

Services : This idea starts from simply offering services in some part of the product development process, that is, selling sublimation prints, offering vinyl cuts, among others.

And the ideas go on and on, with this post we hope to have opened your mind to ideas and concepts that you can do to continue your process, and remember that "Life tends to be positive if you allow it" , so keep working so that keep growing.

Emi Group RD

Desde 2017